New: Avery Dennison SW900 Supreme Wrapping Film — 500+ colors now available. Request a Sample Kit →
Material Innovation Since 1935

Avery Dennison Wrap Colors, Films & Performance Materials for Every Application

From 500+ vinyl wrap colors and precision window tint to high-hold adhesive tapes and reflective sheeting — engineered materials that perform under pressure, designed with sustainability at the core.

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500+ Wrap Color Options
50+ Countries Served
2,500+ Active Material Patents
90+ Years of Innovation

Industries That Rely on Our Materials

Precision functional materials engineered for the world's most demanding commercial applications.

Automotive Wrap

Full-vehicle wraps, partial graphics, and paint protection films. Cast vinyl rated for 7+ year outdoor durability with conformability over complex curves.

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Architectural Film

Interior surface films for walls, doors, glass, and furniture. Simulate stone, wood, or brushed metal finishes without the replacement cost.

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Fleet Graphics

Vehicle fleet branding solutions built for high-mileage exposure. Calendered and cast films that hold color registration through years of road use.

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Window Tint

Solar control, privacy, and security window films for residential, commercial, and automotive glazing. UV rejection up to 99% with optically clear adhesion.

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Safety & Compliance

Retroreflective sheeting for road signs, high-visibility markings, and industrial compliance labels. Meeting ASTM and EN standards for photometric performance.

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Retail Signage

Print-receptive facestocks, clear laminates, and specialty adhesives for point-of-purchase displays, shelf-edge labels, and branded in-store environments.

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Featured Material Lines

Engineered for precision. Specified by professionals worldwide.

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Avery Dennison vinyl wrap color swatches 500+ Colors

Supreme Wrapping Film SW900

Cast vinyl rated for 10-year outdoor durability. Air-egress channels, cleanly removable in one piece.

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Avery Dennison window tint film application UV 99%

Window Control Films

Solar, privacy, and safety window films. Multi-layer construction for maximum heat rejection and clarity.

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Avery Dennison retroreflective sheeting material ASTM Rated

Reflective Sheeting

Diamond grade and engineer grade retroreflective films for traffic control, safety signage, and fleet markings.

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Avery Dennison performance adhesive tape bonding application High-Bond

Performance Adhesive Tapes

Double-sided, transfer, and structural tapes for assembly, bonding, and mounting across temperatures from -40°C to +150°C.

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Avery Dennison sustainable manufacturing facility
Our 2030 Commitment

Materials That Perform —
Without Compromising the Planet

Avery Dennison integrates sustainability into product design, not as an afterthought but as an engineering constraint. Our Cradle to Cradle Certified™ films, recycled-content label stock, and solvent-free adhesive systems reduce environmental impact across the full product lifecycle.

70% Renewable energy target for manufacturing by 2030
C2C Cradle to Cradle Certified product portfolio
FSC Certified paper-based label stock
Read Our Sustainability Report
500+ Vinyl Wrap Color Options
50+ Countries with Distribution
2,500+ Active Material Patents
90+ Years Engineering Materials

What Installers & Specifiers Say

From wrap shops to fleet managers — real-world feedback from professionals in the field.

★★★★★
"The SW900 air-egress channels make bubble-free installs on complex bumpers achievable for a two-person team. Color consistency across batches is something we've never had to worry about."
Marco T., lead installer
Marco T. Lead Installer, Pacific Wraps Studio
★★★★★
"We spec Avery Dennison reflective sheeting on all our DOT signage contracts. The photometric performance data they provide is exactly what our engineers need for compliance documentation."
Dr. Priya S., traffic engineering manager
Dr. Priya S. Traffic Engineering Manager, TransPath Solutions
★★★★★
"Window film installs are clean and permanent. The solar heat gain reduction we measured post-install on our client's office tower came within 3% of the spec sheet projection. Rare precision from a film product."
James K., building energy consultant
James K. Building Energy Consultant, GreenFacade Advisory

Frequently Asked Questions

Answers to common questions about our materials, specifications, and procurement process.

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Cast vinyl is manufactured by pouring liquid PVC onto a casting sheet, producing a thin, dimensionally stable film that conforms to complex curves and resists shrinkage over 7–10 years. Calendered vinyl is extruded through rollers, producing a thicker, less conformable film better suited for flat or mildly curved surfaces with a typical 3–5 year service life. For full-vehicle wraps or intricate body panels, cast films like the SW900 series are the professional standard.

Use the "Request a Sample Kit" button anywhere on the site to fill out a short inquiry form. Our regional team will ship a physical swatch book for wrap films or a laminate sample pack within 5–7 business days. Digital color charts (PDF) are available immediately after form submission.

All Avery Dennison window films reject up to 99% of UV radiation (290–380 nm), regardless of visible light transmission level. Solar heat rejection varies by product: our high-performance solar control films achieve up to 78% total solar energy rejected (TSER), while standard films range from 30–55% TSER. Detailed spectrophotometric data sheets are available for each SKU.

Yes, our acrylic-based adhesive tapes are engineered for adhesion to a wide range of substrates including powder-coated steel, anodized aluminum, ABS, polycarbonate, and painted surfaces. Initial bond strength builds over 72 hours and reaches rated tensile strength after 7 days at ambient temperature. For low-energy surfaces or plasticized materials, we recommend consulting our technical team for primer or alternative adhesive recommendations.

Our retroreflective sheeting meets ASTM D4956 (Types I through XI), EN 12899-1 for permanent vertical road traffic signs in Europe, and complies with MUTCD specifications for use on US road infrastructure. Third-party photometric test reports from accredited laboratories are available upon request for specification purposes.

Cast Vinyl Wrap (e.g., SW900): Designed primarily for color change, branding, and aesthetic customization. Typically 80 µm thick with a removable adhesive system. Cost-effective for full-vehicle color transformation — material cost runs roughly $3–6/sq ft at trade pricing. Rated 7–10 years vertical. Limitation: does not provide meaningful scratch or stone chip resistance; micro-abrasion from washing will dull matte and satin finishes over time.

Paint Protection Film (PPF / Clear Bra): Urethane-based, 150–200 µm thick, specifically engineered to absorb impact and self-heal minor scratches through thermoplastic memory. Superior in high-impact zones (hood, fenders, mirror caps). Material cost typically $8–14/sq ft installed. Limitation: optically clear only — no color change capability without printed overlay. Not appropriate as a standalone aesthetic product.

Verdict: For fleet rebranding or color change projects, cast vinyl is the correct specification. For premium vehicles requiring paint preservation on high-impact areas, PPF is the technically appropriate choice. Many professional installers apply PPF to vulnerable panels first, then wrap over with cast vinyl — a layered approach that serves both functions but adds cost and installation complexity.

The legitimate case: Solvent-free pressure-sensitive adhesives eliminate VOC emissions during manufacturing (traditional solvent-borne systems emit 200–600 g/L VOC). FSC-certified paper substrates verify responsible forestry. Cradle to Cradle certification requires third-party material health assessment at the chemical ingredient level — not just product-level testing. These are verifiable, audited claims with published methodologies.

Where skepticism is warranted: "Recycled content" claims for vinyl films are complex — post-industrial PVC reclaim is chemically different from post-consumer recycled material and does not reduce virgin plasticizer demand proportionally. "Carbon neutral" labeling on individual products often relies on offset purchasing rather than emissions reduction, and offset quality varies widely. Biodegradability claims for pressure-sensitive films are rarely substantiated under real landfill conditions.

Our position: We publish our Restricted Substances List (450+ chemicals assessed quarterly), report Scope 1–3 emissions with third-party verification, and hold C2C certification on specific product lines — not the entire portfolio. We do not apply blanket "eco" labels to products without independent certification backing. Customers should request product-specific Environmental Product Declarations (EPDs) and evaluate claims against the underlying test standard, not marketing language.

Avery Dennison materials in urban applications

Ready to Specify Avery Dennison for Your Next Project?

From initial material selection and color matching to technical documentation and bulk procurement — our team supports you from spec to install.

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